Our Blog

Why Do We Do Email Marketing (When You’re A Mom Entrepreneur) Why do we do email marketing? Let’s get to the root of it right now. We do email marketing to build and enjoy a relationship with our leads and customers. Email marketing (in most industries) relies on authentic voice and tone. If the recipient…

WHAT’S HAPPENING THIS MONTH A lot. We’re talking about things in our chat room and swapping book rec’s and rec’s about all sorts of things. Grab your coffee or go for a jog while listening to the Why Are We Shouting podcast with Jill – 10 minutes of pure bliss every single Tuesday! We also…

Juggling the demands of motherhood and running your own business isn’t easy at any time. Summers can be particularly challenging for most mompreneurs, though. The kids are home all day without as many outside distractions to keep them occupied. Just because the kids are home doesn’t mean your work slows down. The routines you nailed…

When looking for books to peruse this summer, why not try out some titles about social media? There’s lots of social media platforms and lots of books about them. Here’s also some great news:summer reading isn’t just for kids anymore! Some bookstores and many public libraries offer patrons of all ages incentives (read: prizes) to…

June’s the opportunity to reach for the azure skies! Channel your inner starlet and bloom like the flower you are because the world needs your energy and talent! This month, The Founding Moms will enlighten, inspire, and share with you how your biz can attract new clients on social media through the awesome power of…

When you were growing up, besides your closest family members, do you recall the people who positively influenced your life? From preschool to high school, do you remember who encouraged, guided, and nudged you to reach your goals and achieve your dreams? Maybe it was a beloved teacher, an enthusiastic librarian, a favorite coach, or…

It’s time that we understand and celebrate an often misunderstood and overlooked audience. Brought to you by The Founding Moms  |  Powered by PhoneBox Group   The 2022 Mom Entrepreneurship Survey is the first-ever survey about moms who run businesses. There are more mom entrepreneurs out there than most realize. Our demographic is unique. It’s not defined…

I’m writing this post after attending a tree-planting ceremony in my neighborhood. We’ve lived in a park in a historical neighborhood for 22 years. My heart filled with happiness to see new trees for a fruit orchard and the native dogwood trees restoring the spaces that resemble an empty green island more than a park.…

It can be daunting working with clients face-to-face or in group settings on audio clips, Zoom calls, and especially in person. Did you know that Glossophobia, or fear of public speaking, is a common phobia that ranges from slight nervousness to fear paralysis? So, if you ever find yourself stuck like the proverbial deer-in-headlights, take…