It’s In The Bag.

As I prowled the aisles of Target the other day, I saw the ultimate symbol of Back To School: the bed-in-a-bag.  Those of you who experienced the joys of dorm room living will remember the bed-in-a-bag as a nifty bedding solution. You got your sheets, comforter, pillowcases, maybe even a dust ruffle, all in one handy package.

I’ve been a little obsessed with the in-a-bag concept ever since I visited kitcheninabag.com.  On this site you can select the look of a kitchen you’d like to create, and designer Rebekah Zaveloff will send you samples of all the materials you need to achieve a fabulous, coordinated look. You get your countertop, cabinet, backsplash and paint selected by someone who knows what she’s doing.  And you get nifty little samples delivered to you.  In a bag.

I love the idea of a service business that sells something tangible; in fact, I’ve started brainstorming my own ideas with the “in-a-bag” concept. So, as a way to keep the creative juices flowing, let me leave you with some fantasy products I wish I could buy:

1. Organized-office-in-a-bag

2. Grocery-shopping-in-a-bag

3. Tax-preparation-in-a-bag

4. Playdate-mediation-in-a-bag

And of course, Sleep-in-a-bag.

-Michele Golden, The Reluctant Momtrepreneur