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Email marketing is still one of the best ways to communicate with your customers. It’s versatile in every way. For example, you can use it to gain the trust of your subscribers and feedback. Or you can announce new updates about your business and keep your brand at the top of customers’ minds. However, approximately…

Juggling the demands of motherhood and running your own business isn’t easy at any time. Summers can be particularly challenging for most mompreneurs, though. The kids are home all day without as many outside distractions to keep them occupied. Just because the kids are home doesn’t mean your work slows down. The routines you nailed…

I’m writing this post after attending a tree-planting ceremony in my neighborhood. We’ve lived in a park in a historical neighborhood for 22 years. My heart filled with happiness to see new trees for a fruit orchard and the native dogwood trees restoring the spaces that resemble an empty green island more than a park.…

How my company came to life I switched from corporate life to working as a freelancer thanks to my then-fiancé’s advice. He said I could earn a lot more than that $250 monthly paycheck, not to mention the freedom and flexibility. At twenty-something, the idea was music to ears. As it turned out, the freelance…

As a mom, you’ve got a lot to worry about when it comes to raising your children, and that can be quite overwhelming. If you’re also a business owner–cue up the tears. When you have a lot of responsibilities on the personal front, it can be tempting to use whatever little time that you have…

  It’s scary to consider, but it’s now been two years since COVID-19 began its spread across the world. While it can feel hopeless to think about the short-term and long-term damage to individuals and communities from the pandemic, I try to keep finding silver linings. Some might argue it’s human nature to find a sliver…

  If you’re reading this, you’re likely an entrepreneur and a parent; keeping tiny humans and a nascent business alive. You’re wearing more than a few hats, and with all that you’re doing—and hopefully delegating—your work is more than just a to-do list. Success in business does not have to be defined by a huge…

If 2020 taught us anything it’s how to adapt and overcome new challenges. Networking and marketing your business are two key points to success but when businesses are closed and we can’t meet face to face, how do we meet new people to network with? The short answer: Facebook. Facebook and other forms of social…

If you’re the type of entrepreneur who builds an audience to build a digital business (like Founding Moms’ own Jill Salzman, for example), then you’re part of the red-hot “creator economy.” In fact, you’re not just any old entrepreneur-you’re a content entrepreneur. And that’s one of the hottest kinds of businesses to be in with…