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Faithful Reluctant Momtrepreneur readers know I have struggled to settle on one business. I always have a dozen ideas bouncing around my brain and can’t decide which one is worth going for.
Luckily, a conversation with our own Momtrepreneur Maven, Jill Salzman, helped me narrow things down.
Jill asked me to describe all my business ideas and we talked about their viability for a while. This one would be fairly straightforward, that one might have steep start-up costs, etc. There were so many things I hadn’t considered about each business, and I was grateful Jill helped me identify businesses that weren’t a good match for my situation.
But then things got interesting. Jill told me she’d been watching carefully while I pitched my ideas, and there were a few that made me light up. She noticed that one concept in particular seemed to float my boat. With this idea, I spoke rapidly and the details flowed, my eyes glistened and my hands gestured wildly (it’s an Italian thing I can’t control). Clearly, this was an idea to explore further.
–Michele Golden, The Reluctant Momtrepreneur